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Directions Hair Dye

Directions Hair Dye: Unleash your creativity and express your unique style with these vibrant and edgy hair colours. Since 1981, Directions Hair Dye by La Riche has been a go-to choice for punks, goths, and rockers looking to make a statement. With over 45 stunning shades, these semi-permanent colours are 100% vegan and cruelty-free, ensuring guilt-free and fabulous transformations. Each tub comes with a tamper-proof screw-on lid and a free tint brush, making it easy to achieve your desired look. Whether you're craving bold, creative, dark, or edgy, Directions Hair Dye is your ticket to head-turning hair. Embrace the power of colour and let your imagination run wild.

Showing: 1 - 12 of 54
Directions Semi Permanent Conditioning Hair Colour Carnation Pink
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Directions Semi Permanent Conditioning Hair Colour Carnation Pink
La Riche Directions Semi Permanent Conditioning Hair Colour comes in different intense shades. All our shades can be mixed too, meaning the possibilities are endless.

Directions:

  • Shampoo the hair with a PH balanced Shampoo and towel dry.
  • Apply Directions with the aid of a tint brush evenly. Leave for approximately 15 minutes. Rinse thoroughly and dry.
  • These shades can be mixed too meaning the possibilities are endless.
  • The single tube will usually cover shoulder length hair.
  • You don't need to mix Directions hair colour with peroxide.
Directions Hair Bleach
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Directions Hair Bleach
La Riche Directions Hair Lightening Bleach Powder. Hair Lightening Bleach powder is to be mixed with Directions Cream Peroxide. Ideal for highlighting, full head bleaching and tone correction. Helps to achieve salon worthy results. La Riche Ltd was established in England since 1981 known as one of the leading Hair Dye brands which distribute worldwide.

Get ready to glow with the most intense range around. La Riche Directions Hair Dye has great options for all hair colouring needs. Bright bold colours, unique shades and tones. The Semi-Permanent hair colour is not tested on animals.

Directions:

Mix 25g of bleach with between 75ml and 100ml of cream peroxide depending upon the consistency required. Mix the required amount in a non-metallic bowl. Use immediately. Apply to clean,dry hair using your preferred professional technique. Check hair every 5 minutes. The following processing times are for guide purposes only. Carry out a strand test to determine the processing time needed to achieve the degree of lift required. With very resistant hair, if the desired degree of lift is not reached after 50 minutes, wipe off and reapply fresh product.When the desired results have been achieved, remove with warm water and shampoo gently, then apply conditioner is required.

Directions Hair Lightening Kit 30 Vol
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Directions Hair Lightening Kit 30 Vol
La Riche Directions Hair Lightening Kit 30 VOL Specially formulated to condition and help protect your hair while you lighten. It contains added conditioning ingredients to help keep hair moisturised during the lightening process.Use prior to Directions semi-permanent hair colour or to achieve a lighter tone leaving your hair conditioned and shiny.

Directions Tinting Brush
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Directions Tinting Brush

La Riche Directions Tinting Brush Black

The La Riche Directions Tinting Brush is a salon-quality tool designed for precise and mess-free hair colour application. Perfectly sized to fit into Directions Hair Colour tubs, this professional brush allows for smooth, even distribution of colour, making it ideal for both home users and salon professionals.

Key Features

  • Salon-quality tinting brush

  • Perfect size to fit Directions Hair Colour tubs

  • Ensures even and precise colour application

  • Durable and easy to handle

  • Suitable for professional and home use

Benefits

  • Makes hair colouring quick and easy

  • Helps achieve accurate, streak-free results

  • Improves control during application

  • Reduces product wastage

How to Use

Dip the brush into the hair colour, then apply evenly to the hair section by section. Clean thoroughly after use and allow to dry.

Special Note

Ideal for use with all Directions semi-permanent hair colours and other professional hair dye products.

Your satisfaction is our priority. If you are pleased with our product and service, please leave us a positive review. If you have any concerns or questions, please contact us before leaving feedback. We are committed to providing excellent customer service and will address any issues promptly.

Directions Semi Permanent Conditioning Hair Colour Alpine Green
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Selected colormy imagePrice£2.28
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Directions Semi Permanent Conditioning Hair Colour Alpine Green
Create unique colour outcomes with La Riche Directions! The semi-permanent direct dye has a creamy consistency that is easy to apply and does not require an oxidising emulsion. The result lasts between 3 to 4 weeks.

Directions:

  • It is recommended to wear protective gloves.
  • Apply small amounts to clean, towel-dried hair using a brush.
  • Distribute with a comb from roots to ends then leave it on for 15 minutes.
  • Comb through once more then rinse thoroughly.
  • Blow-dry to extend colour brilliance.
Directions Semi Permanent Conditioning Hair Colour Spring Green
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Directions Semi Permanent Conditioning Hair Colour Spring Green
Create unique colour outcomes with La Riche Directions! The semi-permanent direct dye has a creamy consistency that is easy to apply and does not require an oxidising emulsion. The result lasts between 3 to 4 weeks.

Directions:

  • It is recommended to wear protective gloves.
  • Apply small amounts to clean, towel-dried hair using a brush.
  • Distribute with a comb from roots to ends then leave it on for 15 minutes.
  • Comb through once more then rinse thoroughly.
  • Blow-dry to extend colour brilliance.
Directions Semi Permanent Conditioning Hair Colour Plum
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Selected colormy imagePrice£2.28
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Directions Semi Permanent Conditioning Hair Colour Plum
Create unique colour outcomes with La Riche Directions! The semi-permanent direct dye has a creamy consistency that is easy to apply and does not require an oxidising emulsion. The result lasts between 3 to 4 weeks.

Directions:

  • It is recommended to wear protective gloves.
  • Apply small amounts to clean, towel-dried hair using a brush.
  • Distribute with a comb from roots to ends then leave it on for 15 minutes.
  • Comb through once more then rinse thoroughly.
  • Blow-dry to extend colour brilliance.
Directions Semi Permanent Conditioning Hair Colour Pastel Pink
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Selected colormy imagePrice£2.16
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Directions Semi Permanent Conditioning Hair Colour Pastel Pink
Create unique colour outcomes with La Riche Directions! The semi-permanent direct dye has a creamy consistency that is easy to apply and does not require an oxidising emulsion. The result lasts between 3 to 4 weeks.

Directions:

  • It is recommended to wear protective gloves.
  • Apply small amounts to clean, towel-dried hair using a brush.
  • Distribute with a comb from roots to ends then leave it on for 15 minutes.
  • Comb through once more then rinse thoroughly.
  • Blow-dry to extend colour brilliance.
Directions Semi Permanent Conditioning Hair Colour Midnight Blue
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Selected colormy imagePrice£2.28
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Directions Semi Permanent Conditioning Hair Colour Midnight Blue
Create unique colour outcomes with La Riche Directions! The semi-permanent direct dye has a creamy consistency that is easy to apply and does not require an oxidising emulsion. The result lasts between 3 to 4 weeks.

Directions:

  • It is recommended to wear protective gloves.
  • Apply small amounts to clean, towel-dried hair using a brush.
  • Distribute with a comb from roots to ends then leave it on for 15 minutes.
  • Comb through once more then rinse thoroughly.
  • Blow-dry to extend colour brilliance.
Directions Semi Permanent Conditioning Hair Colour Apricot
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Selected colormy imagePrice£2.16
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Directions Semi Permanent Conditioning Hair Colour Apricot
Create unique colour outcomes with La Riche Directions! The semi-permanent direct dye has a creamy consistency that is easy to apply and does not require an oxidising emulsion. The result lasts between 3 to 4 weeks.

Directions:

  • It is recommended to wear protective gloves.
  • Apply small amounts to clean, towel-dried hair using a brush.
  • Distribute with a comb from roots to ends then leave it on for 15 minutes.
  • Comb through once more then rinse thoroughly.
  • Blow-dry to extend colour brilliance.
Directions Semi Permanent Conditioning Hair Colour Rubine
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Selected colormy imagePrice£0.01
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Directions Semi Permanent Conditioning Hair Colour Rubine
Create unique colour outcomes with La Riche Directions! The semi-permanent direct dye has a creamy consistency that is easy to apply and does not require an oxidising emulsion. The result lasts between 3 to 4 weeks.

Directions:

  • It is recommended to wear protective gloves.
  • Apply small amounts to clean, towel-dried hair using a brush.
  • Distribute with a comb from roots to ends then leave it on for 15 minutes.
  • Comb through once more then rinse thoroughly.
  • Blow-dry to extend colour brilliance.
Directions Semi Permanent Conditioning Hair Colour Vermillion Red
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Selected colormy imagePrice£2.28
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Directions Semi Permanent Conditioning Hair Colour Vermillion Red
Create unique colour outcomes with La Riche Directions! The semi-permanent direct dye has a creamy consistency that is easy to apply and does not require an oxidising emulsion. The result lasts between 3 to 4 weeks.

Directions:

  • It is recommended to wear protective gloves.
  • Apply small amounts to clean, towel-dried hair using a brush.
  • Distribute with a comb from roots to ends then leave it on for 15 minutes.
  • Comb through once more then rinse thoroughly.
  • Blow-dry to extend colour brilliance.
Showing: 1 - 12 of 54